Larsen wins 5 Web Marketing Association Awards

Larsen received "Outstanding Website" awards for Crisco.com and NaterraLand.com, and "Standard of Excellence" awards for Enclos.com, the 2007 MIMA Summit website, and the Best Buy corporate website.

WIIFM (What's in it for me?) If you're a marketer, WIIFM should be your mantra. You should be asking it about everything you create.