Publications

Perkins & Will Newsletter

Delivering a communication strategy

The old news was that Perkins & Will was one of the nation's top-10 architectural firms. The new news — something to elevate their brand as an intelligent and insightful leader — was yet to be. Larsen wowed both client and customer with beautiful gallery-like posters doubling as engaging, informative newsletters. The layout relied on a grid template visual system for a consistent look and easy internal updating. The attractive posters are framed and on display in Perkins & Will offices.