Inviting customer attention and attendance

How do you captivate customers with overflowing office mailboxes and busy schedules? Deluxe turned to Larsen for memorable invitations to their 2005 Expo. Financial services industry research findings were to be shared at the event, so Larsen created two series of flash cards highlighting the event's seminars, guest speakers, and opportunities for fun at Disney World. The mailings made the grade. Attendance exceeded previous Expos.

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