Advertising

Celerity Advertising

Building recognition, enhancing brand

Newly independent and having completed a series of acquisitions, Celerity hired Larsen to develop an advertising campaign to clarify its corporate brand. Larsen developed two ads for an overall corporate message and two to promote new products and capabilities. To support identity recognition, each ad incorporates an abstraction of the logo's hallmark blue circles. Strong and focused, the campaign has a playful elegance that sets Celerity apart.