Web Sites
Zareba Systems Web Site
Online with a neighborly approach
A new name calls for new swagger. When American Farmworks became Zareba Systems, it wanted a Web site that lived up to its exciting new identity — also named and created by Larsen. Larsen developed a site that reflected the new branding initiatives, supported sales efforts in expanded geographic markets, and appealed to newly tapped domestic consumers. Sophisticated in architecture and design, the site takes a witty approach to electric fencing products. Compelling photography and light-hearted copy educate consumers on the potential uses of electric fencing, with application information ranging from commercial farming to home gardening. Through the new Web site, the Zareba brand communicates strength and reliability — and stands out from competitors.