Old Republic Title saw significant growth in 2009, even as others in the real estate market struggled. By staying the course — remaining true to the company’s business plan and core principles — Old Republic Title was able to make new partnerships and maintain a healthy bottom line.
Deluxe Financial Services, advisor to financial institutions and small businesses, turned to Larsen to name, design, structure, write, edit, and produce the Knowledge Quarterly (KQ), a quarterly magazine about customer experience and loyalty, specifically for financial professionals.
“You’re mad as heck,” states the opening page of Old Republic Title’s annual report, referencing a year of economic challenges. The title insurance group wanted its constituents to know they weren’t alone in their frustration — and that despite a constant stream of negative news from everyone else, Old Republic Title still had good news to share.
Annual reports should tell a story. Old Republic Title Insurance Group — one of the nation’s largest title insurance groups, insuring risks on property located in all 50 states, the District of Columbia, and Puerto Rico — understands this, creating reports that engage and inform, year after year.
Black River Asset Management, a global asset management company and wholly owned subsidiary of Cargill, asked Larsen to help enhance the visibility of its brand — and communicate sophistication and internationalism.
As part of their brand repositioning effort, Wealth Enhancement Group, a financial planning and advisory services firm, asked Larsen to develop a new brand identity that would better capture the group’s comprehensive expertise and collaborative approach.
Charles Schwab turned to Larsen to market and brand their premier event for the financial industry: IMPACT. Larsen created a strong, powerful theme —”Be Bold!” — and invigorating graphics to drive attendance and sustain the interest of Registered Independent Advisors.
How do you sustain interest in a branded industry event year after year? Charles Schwab turned to Larsen again in 2011 to market and brand their premier event for the financial advisors: IMPACT.
When Piper Jaffray, a leading international investment bank and institutional securities firm, became an independent, publicly held company following its spin-off from U.S. Bancorp, it turned to Larsen for a new brand identity.
The holding company of the nation’s fifth largest commercial bank needed a strong annual report message that would differentiate it from competitor banks experiencing financial difficulty during the economic downturn.
Black River Asset Management, a global asset management company and wholly owned subsidiary of Cargill, asked Larsen to help enhance the visibility of its brand — and communicate sophistication and internationalism.
