Blue Cross Blue Shield of Minnesota

Blue Cross Blue Shield of Minnesota — the largest health plan in Minnesota, providing health coverage to more than 2.7 million members — needed a visual system that would unify its brand.



  • Minneapolis
  • 7101 York Avenue South
  • Minneapolis, MN 55435
  • t 952.835.2271
  • t 888.590.4405
  • f 952.921.3368
  • San Francisco
  • 59 El Camino Real
  • Menlo Park, CA 94025
  • t 650.233.7777
  • t 888.590.4407
  • f 650.233.7770