Larsen signage leads the way
We rarely think about building signage, and that's exactly the point. Signage depends on two things: the way the space will be used and the aesthetics of the building. For the Guthrie Theater, the Minneapolis Central Library, and the Minneapolis Institute of Arts, Larsen created a signage system to blend seamlessly with the design — and lead patrons to the performance, book, or work of art they came to see.